Office Depot is tapping into the majesty of Tim Tebow
The first time I heard it, I looked up from my mobile device thinking I heard “Tebow Time”. I didn’t. It was “Depot Time.”
I don’t know how long Office Depot has been using this, but if you’re tuned to the key of Tebow like I am, anything that sounds like “Tebow” will catch my ear.
So did Office Depot knowingly use this because it sounds like “Tebow Time”? I think so. Coincidences rarely happen in our world anymore, and especially ones like this. Tebow, even though he was vanquished by one of the guys actually playing in the Super Bowl this weekend, is still the hottest topic in the NFL. Advertisers know this and the fucking genius at Office Depot who made the aural connection to Tebow and the Office Depot name is probably enjoying a new parking space as Denver Bronco fans and Tebow fans alike, line up to buy our next package of file folders from you know where.