Super Bowl MVP? On Twitter it’s @Dmac1043
“The view that Dmac gives his followers of the goings on surrounding the Super Bowl is gritty, honest and hilarious. He’s loves to laugh and he loves when people laugh with him – even at him.”
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His name is Darren McKee but everybody calls him “Dmac”. He’s a shock jock turned sports radio dude who is a heavy hitter for 104.3 the Fan. Dmac has long been known for covering the Super Bowl like nobody else does – especially through social media.
Dmac has been the Super Bowl before – and he has chronicled his experiences on Twitter throughout each day (and night) leading up to the event. This time the Broncos are in the big game which means that Dmac has far more competition from local media types. A hundred or more made the trek to New York. Still, Dmac is unrivaled. He is, without question, the Super Bowl MVP of Twitter.
The view that Dmac gives his followers of the goings on surrounding the Super Bowl is gritty, honest and hilarious. He’s loves to laugh and he loves when people laugh with him – even at him.
The fact that Dmac looks like the sickly spawn of Dr. Munson Honeydew and Beaker from the Muppet Show makes him relatable to the average sports fan. If Dmac were handsome he wouldn’t be so darn fun to follow his antics on Twitter.
Seriously, the guy works his ass off. If you don’t believe me go follow him right now. Read his blogs at Mile High Sports and listen to him drive times on the Fan. Dmac is a natural. That means that he makes what he does look easy – but to you and me it would be nearly impossible.
The best stuff Dmac does on Twitter during Super Bowl week is purely extra-curricular. The Fan isn’t paying him to live Tweet conversations between douchebags and MILFs or photograph Michael Irvin as he departs the hotel at 1 AM – but Dmac does it.
His account is literally a window into his experience as part of the media contingent in Manhattan.
By day Dmac covers the Broncos as well as anybody. By night he covers the atmosphere better than anybody. Lots of folks probably wish he didn’t. It’s great.
Follow Dmac on Twitter @Dmac104.3 and truly experience the Super Bowl. Who’s dressed like a whore? Who stumbled in at 7 AM? Who whispered what about a strip club? Whose eyes are a little too red? Dmac’ll tell you what nobody else will.